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I am a husband, dad and software craftsman. Spent the last couple of decades building software and companies. Here are some of my musings on technology, start ups, management and other general stuff.

From the birth of the PC industry to emergence of Internet, Social, Mobile, Cloud; I had the good fortune of ring side seats
Having run couple of startups and multiple teams in Fortune 100 companies, there is always useful knowledge to share.
Topics which don’t fit the other two categories :-)

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Amazing products start with an great vision and smart work by an awesome team

Featured Work

Goals of this site

  • Share knowledge gained over last couple of decades
  • Help folks entering the Tech industry make better decisions
  • Guidance for my kids
  • Workspace for my writings and presentations
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Some testimonials from the users of my products

Ash is a very innovative architect as well as a great technical leader. I had pleasure to work with him at Wells Fargo when we were developing first-ever banking application in industry using Microsoft’s beta versions of WPF/WCF; which was yet another visionary project by him.
I have found him to be the best technical mentor I have come across in my long technical career.
Damodar Raval, Wells Fargo
The future of any company is greatly influenced by their access to company data to make real time business decisions. Peterson Farms Seed has found the Mobi SSRS app to be quite valuable for all of our mobile reporting needs. Our team has access to sales and inventory reports on the go through Wi-Fi or the available cellular network. We have the necessary reports at our fingertips when meeting with a client, wherever we are. We highly recommend the Mobi SSRS app to any company that uses SQL reporting services.
Mike Marren, Peterson Farms Seed
Very engaging, informative and fun. I learned quite a bit during the session, and was thankful to have the opportunity to talk to Alberto directly about my ideas and a venture I am currently working on. Thanks to Ash for organizing this and many other outstanding Silicon Valley Founders’ events.
Eugene Chuvyrov, SV Founders Meetup